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AI-Readiness Report

Your buyers are asking AI about you. The site can't answer 83% of the time.

We ran 7,160 of the questions buyers actually ask against 271 live websites. Here's how often the site had the answer — and what happens when it doesn't.

June 2, 2026

17%

of buyer questions got a clear, on-page answer

12%

of sites scored agent-ready (60+)

271

live sites audited · 7,160 questions

Across 271 real websites and 7,160 of the questions buyers ask before they buy — pricing, security, limits, integrations — the site gave a clear, on-page answer just 17% of the time. Only 12% of sites scored agent-ready. The other 83% of the time, an AI agent reading the site hits a dead end. And a dead end is not where the agent stops. It's where it starts improvising.

Your buyers don't open twelve tabs anymore. They ask an AI, and they act on what it tells them — often before they ever land on your site.

When your page answers the question, the agent quotes you. When it doesn't, the agent answers anyway. It just isn't using you to do it — and you never see the conversation.

Here's the part that should worry you: an AI almost never says “I don't know.” Faced with a gap, it fills it — confidently, and in three predictable ways.

These are the patterns our judge surfaces across audits, and they reproduce: ask any model a pointed question about a site that's silent on it, and watch which one you get back. Named, graded receipts — the exact answers models gave, against the exact ground truth — are part of our ongoing study.

Old data

It answers from its training cutoff — last year's price, a renamed plan, a limit you've since changed. True once, wrong now. The most common miss and the hardest to catch, because it reads like recall.

A competitor

It pulls the answer from a rival's site instead of yours. You're not in the answer at all.

A guess

It invents a spec, an SLA, a certification you never claimed — delivered with exactly the confidence of a fact.

So a vague pricing page, a thin security page, or docs that contradict your README aren't small SEO misses anymore. Each one is a blank the model fills on your behalf — for a buyer who's deciding right now. You can see exactly which questions your own site dead-ends on, and what an agent is left to guess, in the live index.

When your site goes silent, the AI doesn't. It answers anyway — from stale data, a competitor, or a guess.

You can't sit in on that conversation. You can close the dead ends that feed it.

Score your site free